Leaders are often frustrated that they have to repeat themselves. Are the recruiters and other staff members on their team not listening?
No, often, they are not.
Short attention spans have gotten shorter. We have just nine seconds to capture someone’s attention. And only 30 seconds to share our full message being tuned out.
Less is more when it comes to being masterful in conversations. Being a “soundbiter” will have more of your direct reports listening, wanting to understand, and retain the valuable things you have to say.
Becoming an effective soundbiter begins with three simple steps:
Step 1 – Listen to how people communicate in person, on the telephone, and via television and radio. Pay particular attention to those that capture your attention while keeping their comments brief. Notice how they convey their ideas through their selection of words and use of volume, tone, and inflection.
Step 2 – Conduct a personal debrief after conversations you have with others. Pick statements you made during the conversation and develop alternative ways you could have made your remarks in more of a provocative, soundbite fashion.
Step 3 – Strive for progress, not perfection, by using select conversations as an opportunity to practice saying more with less words. Personal conversations are often a safe and easy place to start.
The job of being a leader is challenging. Leaders make it harder than it needs to be when they talk to much.
Scott WintripWhy Recruiters on Your Team Aren’t Listening
Nothing is more frustrating than when buyers start losing interest, stop paying attention, or appear to be ignoring you completely. Many people wonder, why does this happen?
Like the artwork on the walls of your home or office, most people eventually stop noticing the details that surround them. That is why saavy manufacturers, such as Coca-Cola and Pepsi, periodically repackage their products to ensure they keep our interest.
Your prospects and clients will stop paying attention to the details of your business unless you repackage what you do from time to time. This includes marketing materials, questions asked, websites, talking points, blogs, and social media. Refreshing your approach will energize your creativity and delivery while offering a renewed perspective to buyers of the value you provide.
SALES YOGA: A TRANSFORMATIONAL PRACTICE FOR OPENING DOORS AND CLOSING DEALS
If you sell, you have only that amount of time to capture a buyer’s attention. What you do with it will determine if he or she gives you another nine seconds, and then another and then another. You are always nine seconds away from a conversation continuing or ending.
If you lead, nine seconds determine if employees stay engaged or disconnect. Will you use those precious moments to invite motivation or incite apathy? What you ask or say creates opportunities to be seized of challenges to be surmounted. How you choose to approach those nine seconds, and the next nine and the nine after that position you as a brilliant leader or just another mouthpiece for the corporate establishment. The choice is yours.
If your serve, the next nine seconds are a precious moment to get it right, right a wrong or wrongly handle the circumstances at hand. Nine seconds that build a reputation or undermine whatever goodwill exists. What is asked, what is said and what is done either builds loyalty that nurtures a growing relationship or sews kernels of doubt that eventually grows into a toxin that poisons the amity that still exists.
The nine second attention span of your fellow humans is either your greatest resource or the beginning of an uphill battle.
What will you do with these precious ticks of the clock?