Fog is quite common this time of year, so vigilance while navigating to destinations is of utmost importance. This includes using headlights, taking corners with more care, and staying alert and present to our surroundings. If we’re navigating by boat, we’re likely to see the beacon of a lighthouse or, at least, hear the foghorn, alerting us to the dangers around us.
Companies experience their own fog including market uncertainty, shifts in customer attitudes, competitive pressures, changes in buyer needs, and unanticipated problems. Managers, being the keepers of the corporate lighthouse, must diligently keep all of the navigational equipment in good working order and that it is used properly and consistently.
A focus on acquiring the right business with good customers is achieved only if the light beam of corporate identity is constantly shined in the proper direction. Thorough communication to people throughout the company only happens if foghorn devices, like dialogues, documentation, meetings, and emails, are used in effective and efficient ways. Adequate fuel to power the business and its lighthouse, in the form of the right employees doing quality work, requires that managers are always looking ahead, hiring ahead, and staying ahead. All of this depends on equipment, like phones and computers, being in good working order since, without that, the company could suddenly find itself in the dark, unable to navigate its way past the dangers and challenges ahead.
This is why maintaining Radical Accountability, an unwavering responsibility for getting done what matters most, is the most important job of a leader.
This Week’s Radical Accountability Activating Action: Fog happens, but it doesn’t have to ruin your day or worse, sink your ship. Keep the light of Radical Accountability shining bright to ensure that your company and staff circumnavigate through every opportunity and obstacle.
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